O1NE District DAWN

An office cluster in Motor City: a 1.85 million-square-foot master plan with four Class A commercial towers and two medical towers, plus a retail gallery under a shared podium. Launch pricing from AED 5 million, handover in Q1 2030.

What's being built

DAWN is the first tower in the O1NE District cluster. The master plan comprises six buildings in total: four Class A commercial towers and two for clinics, joined by a podium with an integrated shopping centre. The master plan's total area is 1.85 million ft².

Offices occupy floors three through sixteen, with unit sizes from 1,963 to 5,479 ft², in shell-and-core format. The lobby is 7.2 metres high, with two entrances: one straight from the street into the office section, and one through a shared vestibule into the retail gallery. The first tower has a stated seven lifts for 70 office units.

The stated range of shared spaces is unusual for an office project: hanging and podium gardens, rooftop restaurants overlooking the racetrack, open-air coworking areas, and an air-conditioned link into the shopping centre. Interiors are handled by two studios, CRD Design and Kinsler Interiors.

Who's building it, and where it is

The project is run by Avenew Development together with Kora Properties. Kora is part of the APPCORP holding, known for retail brand franchises across the region. For an office project, that partnership is more asset than liability: the partner has experience managing the retail component, which takes up a substantial share of the podium here.

The location is Motor City, next to the Dubai Autodrome, with access towards Downtown, Palm Jumeirah and the future Al Maktoum airport. It's not the business district, but a growing urban sub-centre — and that's exactly what the project's pricing argument is built on.

The entry economics — and what to check in them

Launch pricing: from AED 2,500 per square foot, entry into the project from AED 5 million. The payment plan is 10/40/50 — 10% at booking plus a 4% Land Department fee and a fixed registration fee, 40% in seven instalments during construction, 50% on handover.

The seller's argument is built on a comparison: the combination of Class A offices with a shopping centre under one roof exists in only a handful of places on mainland Dubai, and the price per square foot there already runs into the thousands of dirhams on top. Entry at AED 2,500–2,800 looks roughly half that benchmark.

The yield calculation quoted for a specific unit worked out to around 14% net, at a rental rate of AED 350 per square foot and a service charge of around 20. What matters here isn't the result but the input assumption: a rate of AED 350 for Motor City is an upper estimate — the same materials put neighbouring buildings in the district at AED 280–300. It's more sensible to calculate off the lower end.

The master plan, unit layout, format and design partners — developer materials for the sales launch, 15 July 2026. The developer, location, launch price and payment plan — developer materials, 29 July 2026. The per-unit yield calculation and the comparison with district rental rates — the seller's own calculation, 1 August 2026.